Covid-19 Has Transformed Consumer Sentiment
4 out of 5 Americans have yet to return to pre-pandemic levels of comfort with out-of-home activities – and “normal” could still be a ways off.
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Re-imagining the Consumer-Brand Relationship
Loyalty programs have barely changed in 35 years. Here are some thoughts that can help bring customer engagement into the 21st Century.
The Five Questions You Need to Ask Yourself Before Building a Loyalty Program
Loyalty programs can be effective revenue drivers for many businesses, but there are important questions to consider before launching a loyalty effort.