Management Team

Mike Ribero
Chief Executive Officer

George Northup
Chief Operating Officer

Rob Vance
Chief Technology Officer

Laura Siegfried
VP of Loyalty

Diane Salmon
VP of Brands
Senior Operational Advisors

Lisa Hayashi
Senior VP of Marketing, Safeguard Cyber
“Marketers hold the keys to the customer experience but are driving with blinders on. The Reach Loyalty Marketplace provides the data and visibility necessary to enable a better experience between consumers and brands.”

Howard Schneider
Co-founder, Managing Partner, Metzner Schneider Associates
“Once, merchants knew their customers personally. 20th Century mass marketing destroyed those relationships. Loyalty programs tried to re-connect, but failed to evolve. Now it’s time to re-invent marketing as a reciprocal partnership between consumers and brands.”

Renowned Advisors
Andy Sriubas
CCO
OUTFRONT Media
Formerly:
MD of Telecom Media & Technology IB at JPMorgan
Mike Lynch
CEO
3 Emerald Marketing
Formerly:
Head of Sponsorships, Visa
Kip Knight
Operating Partner
Thomvest Ventures
Formerly:
President, H&R BLOCK VP Marketing, eBay CMO, Taco Bell
Jennifer Leuer
CEO
CyberScout
Formerly:
President, Experian General Manager, Auction.com
Bob Pearson
Advisor Global Engagement
U.S. Department of State
Formerly:
Vice Chair, W20 Group
VP Communities & Communications, Dell
Robert Apatoff
Executive Director
Kellogg School of Management
Formerly:
Chief Marketing Officer,
Allstate President & CEO,
Rand McNally VP Marketing,
Reebok
Dr. Victoria Romero
Chief Behavioral Scientist
Next Century, CACI International
Formerly:
Senior Scientist,
Charles River Analytics
David Demarest
President
AspenLine Reputation Strategies
Formerly:
Vice President, Stanford University
EVP Communications and Brand Management, VISA International
Fran Maier
CEO & Founder
BabyQuip
Formerly:
Founder, TRUSTe
Co-Founder & General Manager, Match.com

Brand Advisory Collective

Jessica Burns
VP of Brand Marketing & Creative,
GrubHub

Tia Cummings
VP Marketing, Walker & Co. Brands

Erin Everhart
Director of Digital Personalization,
Arby’s

Pablo Henderson
VP Marketing, Equinox Hotels

Joe Rago
Senior Director, Digital Experience,
ULTA Beauty

Abhi Vyas
Director of Digital Personalization & Analytics, Verizon Wireless

Jessica Williams
Senior Director, Global Brand & Marketing, VISA

Kathryn Wong
Associate Director of CRM,
Walmart

Rebecca Traverzo
VP Marketing,
ThirdLove